Looking for hair colour that delivers gorgeous results and treats your hair kindly? Meet Insight Incolor – the award-winning, vegan professional colour range trusted by hairdressers across the UK and beyond.
Unlike other colour brands, Insight Incolor puts the health of your hair and the planet first. And the results? Stunning, vibrant, salon-perfect colour with a soft, shiny finish.
Why Stylists and their clients Love It
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100% Grey Coverage + Rich Nuances: Covers the most stubborn greys with intense, long-lasting pigment .
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Low-Ammonia Formula: Gentle on the scalp and hair fibre, leaving clients with a soft, healthy finish
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Conditioning Power: Enriched with plant-based natural actives for hydrated, rejuvenated hair
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Vegan & Cruelty-Free: Formulated without animal-derived ingredients or unethical testing practices
🏆 Award-Winning Excellence
Insight Incolor isn’t just about claims—it delivers, earning prestigious accolades:
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Best Permanent Hair Colour at the 2023 Hair Awards – The Hot 100
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2024 Finalist in the Hair Awards for Best Permanent Colour
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2025 Finalist in the Hair Awards for Best Permanent Colour
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2025 Finalist in the Hair Awards for Best Cruelty Free/ Vegan Hair Colour
🪄 Behind the Formula
The success of Incolor stems from its advanced formulation:
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Phytokeratin: Strengthens hair fibre for resilient, healthy strands.
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Argan Oil & Grape Seed Butter: Deeply nourish and seal cuticles for shine and manageability
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Allergen-Free Fragrance: Comfortable for sensitive clients during processing
✨ What This Means for Your Hair
When you colour your hair with Insight Incolor, you’ll notice the difference straight away:
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Softer, shinier hair after your colour service
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Less breakage or dryness thanks to the gentle formula
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Beautiful colour tones that last between appointments
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Peace of mind knowing you’re supporting sustainable, vegan beauty
💡 Ask Your Stylist About Insight Incolor
Not sure what shade’s right for you? Want to try something new?
Ask us at your next appointment – we’ll help you find the perfect Insight Incolor shade for your style, skin tone, and lifestyle.
Incolor Salon Reviews:
Incolor Client Reviews:
"I have had my hair coloured with natural products before and found the cool blonde tone I wanted was never reached. When I got my hair done with Incolor by Alex I couldn't believe the colour and the health after" - Charlotte, London
"I had my hair balayaged with Incolor and my hair was changed forever. I always thought colouring would cause damage so I just accepted that my ends would be dry forever, but since I went to Salon 101 my coloured hair is as soft as the new growth at the top. I'm also obsessed with Liquid Crystals and can't go a day without it now" - Belle, London
✨Incolor Results, Before & After
Stunning Reverse Balayage by the very talented hair colourist @ceriobrien_colourspecialist using Insight incolor.
A complete colour transformation by @rise_brest for this lovely client on a healthy hair journey.
Trend Alert! Teddy Blonde by @hair.with.sophielouise! We are obsessed with this tone, and we can't ignore the shine and health of this hair! Stunning colour and finish using Insight Incolor and Insight Styling.
See more Incolor Transformations on our Instagram.
🌎 Colour with a Conscience
It’s time for colour that looks amazing and feels right. Insight Incolor lets you enjoy professional-quality colour, without harming animals or the planet.
Ready for your next colour transformation? 💇
✨ Wrap-Up
Insight Incolor blends salon-level performance, professional stylists’ needs, and sustainability. Its award shelf, including Best Hair Colour 2023 and multiple professional accolades, confirms it’s more than just another colour line—it’s a trusted, high-performing partner.